Evaluating Taste and Health Messaging in Short Nutrition Education Videos to Improve Diet Quality
1 other identifier
interventional
1,000
1 country
1
Brief Summary
The purpose of this study is to develop and evaluate the effectiveness of taste vs. health messaging using nutrition education videos. The nutrition education videos teach Americans the benefits of using herbs and spices to increase diet quality. The investigators aim to test the effectiveness of 10 short videos (5 taste-based messaging and 5 health-based messaging) that translate previous findings of how spices can improve diet quality. These objectives will be pursued via the following hypothesis: Hypothesis 1: Are taste messaging videos more effective in improving consumer interest, knowledge, and confidence in using herbs and spices compared to health messaging focused videos? Hypothesis 2: Will consumers rate the taste messaging videos higher for liking, engagement, and acceptability of herbs and spices compared to health messaging focused videos?
Trial Health
Trial Health Score
Automated assessment based on enrollment pace, timeline, and geographic reach
participants targeted
Target at P75+ for not_applicable
Started Nov 2024
1 active site
Health score is calculated from publicly available data and should be used for screening purposes only.
Trial Relationships
Click on a node to explore related trials.
Study Timeline
Key milestones and dates
First Submitted
Initial submission to the registry
August 14, 2024
CompletedFirst Posted
Study publicly available on registry
August 26, 2024
CompletedStudy Start
First participant enrolled
November 7, 2024
CompletedPrimary Completion
Last participant's last visit for primary outcome
November 17, 2024
CompletedStudy Completion
Last participant's last visit for all outcomes
November 17, 2024
CompletedMay 20, 2025
May 1, 2025
10 days
August 14, 2024
May 15, 2025
Conditions
Outcome Measures
Primary Outcomes (1)
Ratings for interest, knowledge, confidence variables in using herbs and spices in cooking from before to after exposure to nutrition education videos using Likert scales from 0-5 with 0 being strongly disagree to 5 being strongly agree.
Participants will provide feedback on the taste and health-based messaging videos which will be used to create more effective messaging in the subsequent video development.
Within 5 minutes of watching the nutrition education videos
Secondary Outcomes (1)
Ratings for liking, engagement, and acceptability of using herbs and spices in cooking from before to after exposure to nutrition education videos using Likert scales from 0-5 with 0 being strongly disagree to 5 being strongly agree.
Within 5 minutes of watching the nutrition education videos
Study Arms (2)
Taste video participants (n=500)
ACTIVE COMPARATORParticipants in this arm will only watch taste focused messaging videos
Health video participants (n=500)
ACTIVE COMPARATORParticipants in this arm will only watch health focused messaging videos.
Interventions
Participants in this intervention will watch the taste focused videos.
Participants in this intervention will watch the health focused videos.
Eligibility Criteria
You may qualify if:
- Adults, 18-75 years of age
- Reside in the United States
- Fluent in English
- Have access to internet, a video viewing device (computer, phone, tablet, etc.), and a grocery store
- Able to cook at home at least 2x/week or more
You may not qualify if:
- Outside of the 18-75 year age range
- Resides outside the United States
- Are not fluent in English
- Does not have access to internet or video viewing device (computer, phone, tablet, etc.), or a grocery store
- Unable to cook at home at least 2x/week
Contact the study team to confirm eligibility.
Sponsors & Collaborators
Study Sites (1)
Dynata Online Market Research Agency
Shelton, Connecticut, 06484, United States
MeSH Terms
Conditions
Condition Hierarchy (Ancestors)
Study Design
- Study Type
- interventional
- Phase
- not applicable
- Allocation
- RANDOMIZED
- Masking
- SINGLE
- Who Masked
- PARTICIPANT
- Purpose
- OTHER
- Intervention Model
- PARALLEL
- Sponsor Type
- OTHER
- Responsible Party
- PRINCIPAL INVESTIGATOR
- PI Title
- Assistant Professor
Study Record Dates
First Submitted
August 14, 2024
First Posted
August 26, 2024
Study Start
November 7, 2024
Primary Completion
November 17, 2024
Study Completion
November 17, 2024
Last Updated
May 20, 2025
Record last verified: 2025-05