Airtime Incentive Amounts to Improve Interactive Voice Response Surveys in Bangladesh and Uganda

NCT03768323 | Completed

• 1 other identifier: 00007318
• Study Type: interventional
• Target: 4,233
• Locations: 2 countries
• Sites: 2

Brief Summary

This study evaluates the effect of two different airtime incentive amounts on interactive voice response (IVR) survey cooperation, response, refusal, and contact rates, as compared to control group, in Bangladesh and Uganda.

Conditions

Surveys and Questionnaires; Noncommunicable Diseases

Keywords

mobile phone surveys; interactive voice response; incentive

Outcome Measures

Primary Outcomes (2)

• Cooperation Rate #1

  As defined by American Association for Public Opinion Research,the number of complete interviews divided by the sum of complete interviews, partial interviews, refusals, and breakoffs

  Through study completion, an average of one month

• Response Rate #4

  As defined by American Association for Public Opinion Research,the number of complete and partial interviews divided by the sum of complete interviews, partial interviews, refusals, breakoffs, and the estimated eligible proportion of unknowns

  Through study completion, an average of one month

Secondary Outcomes (2)

• Refusal Rate #2

  Through study completion, an average of one month

• Contact Rate #2

  Through study completion, an average of one month

Study Arms (3)

Control

NO INTERVENTION

No airtime incentive was given for completing the survey

1X incentive

EXPERIMENTAL

1X airtime incentive

Other: 1X airtime incentive

2X incentive

EXPERIMENTAL

2X airtime incentive

Other: 2X airtime incentive

Interventions

1X airtime incentive OTHER

an incentive given in the form of airtime to motivate participants to complete the survey. Participants were given 50 Bangladeshi Taka ($0.60 USD) or 5000 Ugandan Shillings (UGX; $1.35 USD as of April 3, 2018) worth of airtime for completing the survey

1X incentive

2X airtime incentive OTHER

an incentive given in the form of airtime to motivate participants to complete the survey. Participants were given 100 Bangladeshi Taka ($1.20 USD) or 10000 UGX ($2.70 USD) worth of airtime for completing the survey

2X incentive

Eligibility Criteria

• Age: 18 Years+
• Sex: all
• Healthy Volunteers: Yes
• Age Groups: Adult (18-64), Older Adult (65+)

You may qualify if:

• Access to a mobile phone
• Greater or equal to 18 years of age
• In Bangladesh, conversant in either English or Bangla language. In Uganda, conversant in either Luo, Luganda, Runyakitara, or English Languages

You may not qualify if:

• Less than 18 years of age

Sponsors & Collaborators

• Johns Hopkins Bloomberg School of Public Health: lead
• The Bloomberg Family Foundation, Inc.: collaborator
• Makerere University: collaborator
• Institute of Epidemiology, Disease Control and Research: collaborator

Study Sites (2)

Institute of Epidemiology Disease Control and Research

Dhaka, Bangladesh

Location

Makerere University School of Public Health

Kampala, Uganda

Location

Related Publications (5)

• Gibson DG, Pariyo GW, Wosu AC, Greenleaf AR, Ali J, Ahmed S, Labrique AB, Islam K, Masanja H, Rutebemberwa E, Hyder AA. Evaluation of Mechanisms to Improve Performance of Mobile Phone Surveys in Low- and Middle-Income Countries: Research Protocol. JMIR Res Protoc. 2017 May 5;6(5):e81. doi: 10.2196/resprot.7534.

  PMID: 28476729 BACKGROUND

• Gibson DG, Pereira A, Farrenkopf BA, Labrique AB, Pariyo GW, Hyder AA. Mobile Phone Surveys for Collecting Population-Level Estimates in Low- and Middle-Income Countries: A Literature Review. J Med Internet Res. 2017 May 5;19(5):e139. doi: 10.2196/jmir.7428.

  PMID: 28476725 BACKGROUND

• Gibson DG, Farrenkopf BA, Pereira A, Labrique AB, Pariyo GW. The Development of an Interactive Voice Response Survey for Noncommunicable Disease Risk Factor Estimation: Technical Assessment and Cognitive Testing. J Med Internet Res. 2017 May 5;19(5):e112. doi: 10.2196/jmir.7340.

  PMID: 28476724 BACKGROUND

• Hyder AA, Wosu AC, Gibson DG, Labrique AB, Ali J, Pariyo GW. Noncommunicable Disease Risk Factors and Mobile Phones: A Proposed Research Agenda. J Med Internet Res. 2017 May 5;19(5):e133. doi: 10.2196/jmir.7246.

  PMID: 28476722 BACKGROUND

• Gibson DG, Wosu AC, Pariyo GW, Ahmed S, Ali J, Labrique AB, Khan IA, Rutebemberwa E, Flora MS, Hyder AA. Effect of airtime incentives on response and cooperation rates in non-communicable disease interactive voice response surveys: randomised controlled trials in Bangladesh and Uganda. BMJ Glob Health. 2019 Sep 6;4(5):e001604. doi: 10.1136/bmjgh-2019-001604. eCollection 2019.

  PMID: 31565406 DERIVED

MeSH Terms

Conditions

Noncommunicable Diseases

Condition Hierarchy (Ancestors)

Disease Attributes; Pathologic Processes; Pathological Conditions, Signs and Symptoms

Study Officials

• Adnan A Hyder, Phd, MBBS

  Johns Hopkins Bloomberg School of Public Health

  PRINCIPAL INVESTIGATOR

• George W Pariyo, PhD

  Johns Hopkins University Bloomberg School of Public Health

  PRINCIPAL INVESTIGATOR

Study Design

• Study Type: interventional
• Phase: not applicable
• Allocation: RANDOMIZED
• Masking: SINGLE
• Who Masked: OUTCOMES ASSESSOR
• Purpose: OTHER
• Intervention Model: PARALLEL
• Sponsor Type: OTHER
• Responsible Party: SPONSOR

Model Details: Participants were randomized to one of three airtime incentive amounts: 1) no incentive; 2) 1X incentive; or 3) 2x incentive where X was equal to 50 Bangladeshi Taka ($0.60 USD) or 5000 Ugandan Shillings (UGX; $1.35 USD as of April 3, 2018). Airtime incentives were sent if participants completed the noncommunicable disease risk factor survey

Study Record Dates

• First Submitted: August 1, 2018
• First Posted: December 7, 2018
• Study Start: March 26, 2017
• Primary Completion: July 14, 2017
• Study Completion: July 14, 2017
• Last Updated: December 10, 2018

Record last verified: 2018-12

Data Sharing

• IPD Sharing: Will not share

Locations

BA (1); UG (1)