NCT06293963

Brief Summary

The goal of this experiment is to examine the effects of 4 types of front-of-package food labels among a sample of Latino adults. The main questions this experiment aims to answer are: What front-of-package label design is most effective in helping Latino and low English proficiency consumers identify healthier and less healthy food products? What front-of-package label design is most effective in helping Latino and low English proficiency consumers choose healthier food products? Additionally, this experiment also aims to answer the following question: Do the benefits of front-of-package label designs differ by English proficiency and parental status? Participants will be randomly assigned to 1 of 4 types of front-of-package label designs and view their assigned label design on 3 sets of products. Each set will display 3 similar products, each high in either 1, 2, or 3 nutrients of concern. For each set, participants will select the product that they believe to be the healthiest, least healthy, and the product that they would most want to consume. Researchers will compare results across label designs.

Trial Health

87
On Track

Trial Health Score

Automated assessment based on enrollment pace, timeline, and geographic reach

Enrollment
3,306

participants targeted

Target at P75+ for not_applicable

Timeline
Completed

Started Aug 2024

Shorter than P25 for not_applicable

Geographic Reach
1 country

1 active site

Status
completed

Health score is calculated from publicly available data and should be used for screening purposes only.

Trial Relationships

Click on a node to explore related trials.

Study Timeline

Key milestones and dates

First Submitted

Initial submission to the registry

February 27, 2024

Completed
7 days until next milestone

First Posted

Study publicly available on registry

March 5, 2024

Completed
5 months until next milestone

Study Start

First participant enrolled

August 9, 2024

Completed
1 month until next milestone

Primary Completion

Last participant's last visit for primary outcome

September 11, 2024

Completed
Same day until next milestone

Study Completion

Last participant's last visit for all outcomes

September 11, 2024

Completed
Last Updated

April 24, 2025

Status Verified

October 1, 2024

Enrollment Period

1 month

First QC Date

February 27, 2024

Last Update Submit

April 21, 2025

Conditions

Outcome Measures

Primary Outcomes (2)

  • Correct identification of healthiest product

    Correct identification of healthiest product will be measured by survey. Responses will be coded in a dichotomous 0-1 range, where 1 indicates that the participant correctly identified the healthiest product and 0 indicates that the participant incorrectly identified one of the other two less healthy products as the healthiest product.

    During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.

  • Correct identification of least healthy product

    Correct identification of least healthy product will be measured by survey. Responses will be coded in a dichotomous 0-1 range, where 1 indicates that the participant correctly identified the least healthy product and 0 indicates that the participant incorrectly identified one of the other two healthier products as the least healthy product.

    During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.

Secondary Outcomes (2)

  • Correct identification of products high in nutrients

    During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.

  • Selection of healthiest product for purchase

    During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.

Study Arms (4)

Numerical label

EXPERIMENTAL
Behavioral: Guideline Daily Amounts label

Interpretive text-only label

EXPERIMENTAL
Behavioral: Interpretive text-only label

Interpretive magnifying glass icon label

EXPERIMENTAL
Behavioral: Interpretive magnifying glass icon label

Separated interpretive magnifying glass icon label

EXPERIMENTAL
Behavioral: Separated interpretive magnifying glass icon label

Interventions

Labels that list the amount and percent of daily value of added sugar, sodium, or saturated fat, modeled after Guideline Daily Amounts labels.

Numerical label

Interpretive text-only labels that state when a product contains high amounts of added sugar, sodium, or saturated fat.

Interpretive text-only label

Interpretive labels that state when a product contains high amounts of added sugar, sodium, or saturated fat, containing a magnifying glass icon.

Interpretive magnifying glass icon label

Interpretive labels that state when a product contains high amounts of added sugar, sodium, or saturated fat, containing a magnifying glass icon. Each nutrient will be on a separate label.

Separated interpretive magnifying glass icon label

Eligibility Criteria

Age18 Years - 55 Years
Sexall
Healthy VolunteersYes
Age GroupsAdult (18-64)

You may qualify if:

  • Identifying as Latino or Hispanic
  • Ages 18-55 years old
  • Residing in US

You may not qualify if:

  • Not identifying as Latino or Hispanic
  • Less than 18 or greater than 55 years old
  • Not residing in the United States

Contact the study team to confirm eligibility.

Sponsors & Collaborators

Study Sites (1)

The University of North Carolina at Chapel Hill's Gillings School of Global Public Health

Chapel Hill, North Carolina, 27599, United States

Location

Related Publications (2)

  • Hall MG, Lee CJY, Campos AD, Serrano N, Taillie LS, Falbe J, Musicus AA, Whitesell C, Martinez AV, Grummon AH. An RCT of Front-Of-Package Nutrition Labels in Latino Populations in the U.S. Am J Prev Med. 2025 Sep 20;70(3):108122. doi: 10.1016/j.amepre.2025.108122. Online ahead of print.

  • Hall MG, Lee CJY, Campos AD, Serrano N, Taillie LS, Falbe J, Musicus A, Whitesell C, Martinez AV, Grummon AH. Effects of front-of-package nutrition labels in Latine and limited English proficiency populations: A randomized trial. medRxiv [Preprint]. 2025 May 11:2025.05.09.25327177. doi: 10.1101/2025.05.09.25327177.

Study Officials

  • Marissa G Hall, PhD

    University of North Carolina, Chapel Hill

    PRINCIPAL INVESTIGATOR

Study Design

Study Type
interventional
Phase
not applicable
Allocation
RANDOMIZED
Masking
NONE
Purpose
PREVENTION
Intervention Model
PARALLEL
Sponsor Type
OTHER
Responsible Party
SPONSOR

Study Record Dates

First Submitted

February 27, 2024

First Posted

March 5, 2024

Study Start

August 9, 2024

Primary Completion

September 11, 2024

Study Completion

September 11, 2024

Last Updated

April 24, 2025

Record last verified: 2024-10

Data Sharing

IPD Sharing
Will share

The Study Protocol and Statistical Analysis Plan will be shared prior to data collection. After data collection and analysis, a de-identified version of individual participant data and the analytic code will be shared through the Open Science Framework (OSF).

Shared Documents
STUDY PROTOCOL, SAP, ANALYTIC CODE
Time Frame
The Study Protocol and SAP will be available by mid-March 2024 (prior to data collection). IPD and analytic code will become available after data collection and analysis.
Access Criteria
Open access.

Locations