Compare Smokers' Appraisal of Proposed Plain Packs and Existing Cigarette Packs

NCT05907226 | Completed

• 1 other identifier: NTEC-2023-179
• Study Type: observational
• Target: 1,283
• Locations: 1 country
• Sites: 1

Brief Summary

2 Objectives

1. 1.To explore the noticeability of pictorial health warnings and perceptions of attractiveness and harmfulness towards plain cigarette packets and existing cigarette packets with 85% pictorial warnings in current smokers;
2. 2.to compare the differences in perceptions of packaging in current smokers with different characteristics (i.e. by sex, age, the consumption level of cigarettes, nicotine dependence levels, and types of tobacco used for polytobacco product users);
3. 3.to evaluate the effectiveness in reducing smoking consumption and promoting quit attempts; and
4. 4.to assess the support for the legislation of plain packaging.

Conditions

Health Risk Behaviors; Non Communicable Diseases

Keywords

Plain cigarette packs; current smokers; branded cigarette packs

Outcome Measures

Primary Outcomes (2)

• Percent of participants who perceive current branded packets as attractive

  Perceived attractiveness towards existing cigarette packets with 15 percent brand logo

  Baseline

• Percent of participants who perceive plain packets as harmful

  Perceived harmfulness towards plain packets

  Baseline

Secondary Outcomes (2)

• Noticeability of pictorial warnings

  Baseline

• Perceived effectiveness

  Baseline

Eligibility Criteria

• Age: 18 Years+
• Sex: all
• Healthy Volunteers: Yes
• Age Groups: Adult (18-64), Older Adult (65+)
• Sampling Method: Non-Probability Sample

Study Population

At least 1,280 current smokers at smoking hotspots in Hong Kong Island, Kowloon, and the New Territories will be recruited.

You may qualify if:

• Hong Kong residents aged 18 years and over
• Able to speak Cantonese or Putonghua
• Smokers who have tobacco use behaviour of holding a cigarette in the hand or mouth

You may not qualify if:

• Foreign domestic helpers
• Non-smokers

Sponsors & Collaborators

• Chinese University of Hong Kong: lead

Study Sites (1)

The Chinese University of Hong Kong

Hong Kong, Hong Kong

Location

MeSH Terms

Conditions

Health Risk Behaviors; Noncommunicable Diseases

Condition Hierarchy (Ancestors)

Health Behavior; Behavior; Disease Attributes; Pathologic Processes; Pathological Conditions, Signs and Symptoms

Study Officials

• Ho Cheung William Li, PhD

  williamli@cuhk.edu.hk

  PRINCIPAL INVESTIGATOR

Study Design

• Study Type: observational
• Observational Model: COHORT
• Time Perspective: CROSS SECTIONAL
• Sponsor Type: OTHER
• Responsible Party: PRINCIPAL INVESTIGATOR
• PI Title: Professor

Study Record Dates

• First Submitted: June 8, 2023
• First Posted: June 18, 2023
• Study Start: June 4, 2023
• Primary Completion: November 8, 2023
• Study Completion: March 31, 2024
• Last Updated: August 29, 2024

Record last verified: 2024-08

Data Sharing

• IPD Sharing: Will not share

Locations

HK (1)