Using Online Food Retail "Nudges" to Promote Healthier Beverage Intake Among Low-Income Children

NCT06222541 | Completed

• 1 other identifier: 21-01038
• Study Type: interventional
• Target: 2,241
• Locations: 1 country
• Sites: 1

Brief Summary

The specific aims of this proposal are to 1) develop online food retail nudges to discourage sugary drink purchases and promote healthier substitutes; 2) examine the impact of online store nudges on purchases of sugary drinks in an online randomized controlled experiment with low-income parents, including Supplemental Nutrition Assistance Program (SNAP) and Women, Infants, and Children (WIC)-participating parents, of children age 1-5 years; and 3) disseminate findings to retailers, including those participating in the SNAP Online Purchasing Pilot.

Conditions

Obesity

Outcome Measures

Primary Outcomes (1)

• Total Calories of Sugary Drinks Purchased during Shopping Activity

  Day 1 (Approximately 30 minutes)

Study Arms (2)

"Nudge" Web-Based Supermarket

EXPERIMENTAL

Participants will be asked to simulate one grocery shopping trip in a web-based supermarket and to select three unique beverages for their household that their child would drink. Participants randomized to the "nudge" web-based supermarket will view beverages in descending order of healthfulness (i.e., the healthiest beverages will appear at the top of the screen), view a store landing page promoting the healthiest beverages with a health message, and be offered healthier swaps for sugary drinks at point-of-selection (i.e., immediately after selecting an item to be added to their shopping cart).

Behavioral: "Nudges" in Web-Based Supermarket

Standard Web-Based Supermarket

NO INTERVENTION

Participants will be asked to simulate one grocery shopping trip in a web-based supermarket and to select three unique beverages for their household that their child would drink. Participants randomized to the standard web-based supermarket will not receive any nudges related to health.

Interventions

"Nudges" in Web-Based Supermarket BEHAVIORAL

While shopping in the web-based supermarket, participants assigned to the "nudge" arm will see retail nudges to discourage sugary drink purchases and promote healthier substitutes.

"Nudge" Web-Based Supermarket

Eligibility Criteria

• Age: 18 Years - 99 Years
• Sex: all
• Healthy Volunteers: Yes
• Age Groups: Adult (18-64), Older Adult (65+)

You may qualify if:

• parent (or caregiver) of children ages 1-5 years;
• the ability to read and write in English;
• aged 18 years or older;
• household income at or below 185% of the federal poverty level;
• previously purchased fruit drinks for their children;
• have ever shopped for groceries online in the last 12 months,
• live in the US, and
• have access to a personal computer, laptop, or tablet.

You may not qualify if:

• not parent (or caregiver) of children ages 1-5 years;
• aged \<18 years or \>99 years;
• lack the ability to read and speak English;
• household income above 185% the federal poverty level;
• have never purchased fruit drinks for their children;
• have never shopped for groceries online in the last 12 months;
• do not live in the US, and;

Sponsors & Collaborators

• NYU Langone Health: lead
• Robert Wood Johnson Foundation: collaborator

Study Sites (1)

NYU Langone Health

New York, New York, 10016, United States

Location

MeSH Terms

Conditions

Obesity

Condition Hierarchy (Ancestors)

Overweight; Overnutrition; Nutrition Disorders; Nutritional and Metabolic Diseases; Body Weight; Signs and Symptoms; Pathological Conditions, Signs and Symptoms

Study Officials

• Pasquale Rummo

  NYU Langone Health

  PRINCIPAL INVESTIGATOR

Study Design

• Study Type: interventional
• Phase: not applicable
• Allocation: RANDOMIZED
• Masking: NONE
• Purpose: PREVENTION
• Intervention Model: PARALLEL
• Sponsor Type: OTHER
• Responsible Party: SPONSOR

Study Record Dates

• First Submitted: January 16, 2024
• First Posted: January 24, 2024
• Study Start: March 7, 2023
• Primary Completion: April 10, 2023
• Study Completion: April 10, 2023
• Last Updated: January 24, 2024

Record last verified: 2024-01

Data Sharing

• IPD Sharing: Will share
• Shared Documents: STUDY PROTOCOL, SAP
• Time Frame: Beginning 9 months and ending 36 months following article publication or as required by a condition of awards and agreements supporting the research.
• Access Criteria: The investigator who proposed to use the data will be granted access upon reasonable request. Requests should be directed to pasquale.rummo@nyulangone.org. To gain access, data requestors will need to sign a data access agreement.

Locations

US (1)