Social Marketing in Prevention Actions

NCT04136938 | Completed

• 1 other identifier: IRBN622019/CHUSTE
• Study Type: observational
• Target: 210
• Locations: 1 country
• Sites: 1

Brief Summary

Physical Activity (PA) is recognized as the most effective method to prevent falls in the elderly. Yet despite there being a consensus now that Physical Activity (PA) is effective in practice, there remain many obstacles to participation and attendance resulting in Physical Activity (PA) approaches designed to prevent falls actually only benefiting a limited number of elderly subjects. Social marketing has already shown its utility in the construction of prevention programs.

Conditions

Sedentary Behavior; Aging

Keywords

Fall; Seniors; Physical activity; Prevention

Outcome Measures

Primary Outcomes (1)

• Rate of attendance rate of participants at social marketing campaign (%)

  Comparison rate of attendance rate of participants at prevention workshop sessions (%) between interventional and control group.

  Years: 1

Secondary Outcomes (3)

• Rate of attendance rate of participants at fall prevention workshop sessions (%)

  Years: 1

• Life quality of participants measured by SF-36 questionnaire score

  Years: 0, 1

• Physical activity level of participants measured by IPAQ questionnaire

  Years: 0, 1

Study Arms (2)

Intervention group (social marketing campaign)

People aged 60 and over will be included. They will receive a social marketing campaign.

Other: Social marketing campaign

Control group

People aged 60 and over will be included.

Interventions

Social marketing campaign OTHER

A social marketing campaign of prevention workshop sessions will be performed.

Intervention group (social marketing campaign)

Eligibility Criteria

• Age: 60 Years+
• Sex: all
• Healthy Volunteers: Yes
• Age Groups: Adult (18-64), Older Adult (65+)
• Sampling Method: Non-Probability Sample

Study Population

People aged 60 and over.

You may qualify if:

• People living in the one of the territories of the study
• People without medical contraindications to participate in moderate physical activity
• People who has received information about the study and its rights to its data

You may not qualify if:

• People unable to attend workshops
• People already registered for adapted physical activity
• People who refused to participate to the study.

Sponsors & Collaborators

• Centre Hospitalier Universitaire de Saint Etienne: lead
• Crédit Agricole Loire / Haute-Loire: collaborator
• Jean Monnet University: collaborator

Study Sites (1)

Chu Saint-Etienne

Saint-Etienne, France

Location

Related Publications (1)

• Goethals L, Barth N, Hupin D, Chapoton B, Guyot J, Celarier T, Roche F, Gallopel-Morvan K, Bongue B. Social Marketing Intervention to Engage Older Adults in Balance Workshops for Fall Prevention: A Multicenter Quasi-Experimental Protocol Study. Front Public Health. 2021 Jul 14;9:614119. doi: 10.3389/fpubh.2021.614119. eCollection 2021.

  PMID: 34336750 DERIVED

MeSH Terms

Conditions

Sedentary Behavior; Motor Activity

Condition Hierarchy (Ancestors)

Behavior

Study Officials

• Luc GOETHALS, PhD student

  Jean Monnet University

  PRINCIPAL INVESTIGATOR

Study Design

• Study Type: observational
• Observational Model: COHORT
• Time Perspective: PROSPECTIVE
• Sponsor Type: OTHER
• Responsible Party: SPONSOR

Study Record Dates

• First Submitted: October 18, 2019
• First Posted: October 23, 2019
• Study Start: March 9, 2020
• Primary Completion: July 1, 2021
• Study Completion: July 1, 2021
• Last Updated: July 10, 2024

Record last verified: 2024-07

Data Sharing

• IPD Sharing: Will not share

Locations

FR (1)