NCT03553043

Brief Summary

A two-stage qualitative and quantitative study to provide insight into consumers' awareness of energy in alcoholic beverages, and how energy labelling effects consumer behaviour.

Trial Health

87
On Track

Trial Health Score

Automated assessment based on enrollment pace, timeline, and geographic reach

Enrollment
615

participants targeted

Target at P75+ for not_applicable

Timeline
Completed

Started May 2018

Shorter than P25 for not_applicable

Geographic Reach
1 country

1 active site

Status
completed

Health score is calculated from publicly available data and should be used for screening purposes only.

Trial Relationships

Click on a node to explore related trials.

Study Timeline

Key milestones and dates

Study Start

First participant enrolled

May 14, 2018

Completed
6 days until next milestone

First Submitted

Initial submission to the registry

May 20, 2018

Completed
23 days until next milestone

First Posted

Study publicly available on registry

June 12, 2018

Completed
3 months until next milestone

Primary Completion

Last participant's last visit for primary outcome

September 23, 2018

Completed
Same day until next milestone

Study Completion

Last participant's last visit for all outcomes

September 23, 2018

Completed
Last Updated

August 19, 2021

Status Verified

August 1, 2021

Enrollment Period

4 months

First QC Date

May 20, 2018

Last Update Submit

August 17, 2021

Conditions

Consumption, AlcoholDrinking, Alcohol

Keywords

consumer behaviouralcohol labellingenergy labelling

Outcome Measures

Primary Outcomes (1)

  • Consumer online purchasing behaviour

    Consumer online purchasing behaviour assessed on an 11-point Juster scale (where 1 = no chance/almost no chance and 11 = certain/practically certain

    Measured immediately after randomization

Secondary Outcomes (7)

  • Purchase behaviour

    Measured immediately after randomization

  • Perceived and estimated energy content of displayed product

    Measured at randomization

  • Perceived confidence in estimating energy content of displayed product

    Measured immediately after randomization

  • Intention to consume displayed product

    Measured immediately after randomization

  • Attitudes towards displayed product

    Measured immediately after randomization

  • +2 more secondary outcomes

Study Arms (4)

Energy Label 1

EXPERIMENTAL

Alcoholic beverage displayed with Energy label 1

Behavioral: Intervention

Energy Label 2

EXPERIMENTAL

Alcoholic beverage displayed with Energy Label 2

Behavioral: Intervention

Energy Label 3

EXPERIMENTAL

Alcoholic beverage displayed with Energy Label 3

Behavioral: Intervention

Unlabelled

PLACEBO COMPARATOR

Alcohol beverage displayed unlabelled.

Behavioral: Control

Interventions

InterventionBEHAVIORAL

Energy label condition.

Energy Label 1Energy Label 2Energy Label 3
ControlBEHAVIORAL

No label

Unlabelled

Eligibility Criteria

Age18 Years+
Sexall
Healthy VolunteersYes
Age GroupsAdult (18-64), Older Adult (65+)

You may qualify if:

  • are ≥18 years of age;
  • having purchased and consumed at least one alcoholic beverage in the past month;
  • be able to read English;
  • reside in New Zealand;
  • be a member of the online panel of "Research Now Survey Sampling International".

You may not qualify if:

  • Participants not meeting the eligibility criteria will be excluded.

Contact the study team to confirm eligibility.

Sponsors & Collaborators

Study Sites (1)

National Institute for Health Innovation, University of Auckland

Auckland, New Zealand

Location

Related Publications (2)

  • Walker N, McCormack J, Jiang, Y, Lang B, Ni Murchu C. (2018). Energy labelling for alcoholic beverages in New Zealand: Clinical trial. Phase 2 report: Wellington: Health Promotion Agency.

    RESULT

  • Walker N, McCormack J, Jiang, Y, Lang B, Ni Murchu C. (2018). Energy labelling for alcoholic beverages in New Zealand: Consumer perceptions. Phase 1 report: Focus Groups. Wellington: Health Promotion Agency. ISBN:978-0-478-44956-3.

    RESULT

Related Links

MeSH Terms

Conditions

Alcohol Drinking

Interventions

Methods

Condition Hierarchy (Ancestors)

Drinking BehaviorBehavior

Intervention Hierarchy (Ancestors)

Investigative Techniques

Study Officials

  • Natalie Walker, PhD

    University of Auckland, New Zealand

    PRINCIPAL INVESTIGATOR

Study Design

Study Type
interventional
Phase
not applicable
Allocation
RANDOMIZED
Masking
NONE
Masking Details
Due to the nature of the intervention, it will not be possible to blind participants or research staff to the different conditions.
Purpose
HEALTH SERVICES RESEARCH
Intervention Model
PARALLEL
Model Details: Participants were randomly assigned (1:1:1:1 ratio, stratified by ethnicity and alcohol use) by computer to view on-line one of four label conditions.
Sponsor Type
OTHER
Responsible Party
PRINCIPAL INVESTIGATOR
PI Title
Associate Professor

Study Record Dates

First Submitted

May 20, 2018

First Posted

June 12, 2018

Study Start

May 14, 2018

Primary Completion

September 23, 2018

Study Completion

September 23, 2018

Last Updated

August 19, 2021

Record last verified: 2021-08

Data Sharing

IPD Sharing
Will not share

Locations

NZ(1)