NCT06293508

Brief Summary

Late-stage presentation of breast cancer cases are on the rise in Malaysia. Encouraging breast screening practices can assist in early breast cancer detection. Literature has proven that behavior interventions in the form of behavior change health communication using social messaging applications is a viable strategy and potentially effective at motivating breast cancer screening among the public. Such studies are scarce in the South East Asian region, particularly in Malaysia, which is the prime motivation for the current study, Based on this promising prospect, a randomized controlled trial will be designed to study the effects of applying persuasive health communication materials to initiate behavior change among a group of Malaysian women. Materials are delivered in the form of a health communication program over a social messaging application to promote breast cancer screening practices, which is either a clinical breast examination, or a mammogram. The investigators hypothesize that Malaysian women who are exposed to such materials that are designed based on behavior science and behavior change principles will be nudged and hence more likely to attend breast cancer screening compared to a control group.

Trial Health

57
Monitor

Trial Health Score

Automated assessment based on enrollment pace, timeline, and geographic reach

Enrollment
1,180

participants targeted

Target at P75+ for not_applicable

Timeline
Completed

Started Apr 2024

Shorter than P25 for not_applicable

Geographic Reach
1 country

1 active site

Status
terminated

Health score is calculated from publicly available data and should be used for screening purposes only.

Trial Relationships

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Study Timeline

Key milestones and dates

First Submitted

Initial submission to the registry

February 28, 2024

Completed
6 days until next milestone

First Posted

Study publicly available on registry

March 5, 2024

Completed
2 months until next milestone

Study Start

First participant enrolled

April 30, 2024

Completed
5 months until next milestone

Primary Completion

Last participant's last visit for primary outcome

October 4, 2024

Completed
Same day until next milestone

Study Completion

Last participant's last visit for all outcomes

October 4, 2024

Completed
Last Updated

November 12, 2024

Status Verified

November 1, 2024

Enrollment Period

5 months

First QC Date

February 28, 2024

Last Update Submit

November 8, 2024

Conditions

Keywords

mHealthbreast cancer screeningbehaviourhealth communicationrandomised controlled trialbehaviour change communicationpersuasive communicationsocial messaging

Outcome Measures

Primary Outcomes (1)

  • Breast cancer screening attendance (either clinical breast examination (CBE) or mammogram).

    Self-reported attendance of breast cancer screening

    2 time points: 3 months after 6 month intervention period has ended, and 6 months after 6 month intervention period has ended.

Secondary Outcomes (4)

  • Health literacy level

    At baseline

  • Perception based on domains in Health Belief Model

    3 time points: Baseline, 3 months after 6 month intervention period has ended, and 6 months after 6 month intervention period has ended.

  • Perceived acceptance and usefulness of health communication program

    3 months after 6 month intervention period has ended.

  • Reasons behind participants not participating in breast cancer screening.

    2 time points: Baseline, and 3 months after 6 month intervention period has ended.

Study Arms (3)

Control Arm

NO INTERVENTION

Participants do not receive any message throughout the study period.

Experimental Arm 1

EXPERIMENTAL

Participants in this group will receive a message on a weekly basis throughout the intervention period, which is 6 months, via WhatsApp.

Behavioral: Standard Health Communication Intervention

Experimental Arm 2

EXPERIMENTAL

Participants in this group will receive a message on a weekly basis throughout the intervention period, which is 6 months, via WhatsApp.

Behavioral: Behavioural Change Health Communication Intervention

Interventions

Participants in this group will receive links and materials related to breast cancer screening from official sources (e.g. MOH, Non-governmental organizations (NGOs), etc.) that is already readily available and accessible by the Malaysian public. Frequency, duration, and platform of dissemination will be based on findings from Phase 1 of this study.

Experimental Arm 1

Participants receive health communication materials designed using persuasive behavioural change communication principles and behavior science to promote breast cancer screening. Frequency, duration, and platform of dissemination will be based on findings from Phase 1 of this study.

Experimental Arm 2

Eligibility Criteria

Age40 Years+
Sexfemale
Healthy VolunteersYes
Age GroupsAdult (18-64), Older Adult (65+)

You may qualify if:

  • Malaysian women aged 40 years and above
  • Possess a smartphone with the predetermined social messaging application (derived from Phase 1 of study) installed.
  • Have not been diagnosed with cancer before.

You may not qualify if:

  • Underwent Clinical Breast Examination in the past 12 months.
  • Mammogram screening in the past 2 years.
  • Subjects who are deemed to have cognitive impairment and unable to provide consent to the study.

Contact the study team to confirm eligibility.

Sponsors & Collaborators

Study Sites (1)

Institute for Clinical Research, National Institutes of Health, Malaysia

Shah Alam, Selangor, 40170, Malaysia

Location

MeSH Terms

Conditions

Behavior

Study Officials

  • Nicholas Yee Liang Hing, MSc

    Institute for Clinical Research, National Institutes of Health, Malaysia

    PRINCIPAL INVESTIGATOR

Study Design

Study Type
interventional
Phase
not applicable
Allocation
RANDOMIZED
Masking
DOUBLE
Who Masked
INVESTIGATOR, OUTCOMES ASSESSOR
Purpose
SCREENING
Intervention Model
PARALLEL
Sponsor Type
OTHER
Responsible Party
PRINCIPAL INVESTIGATOR
PI Title
Principal Investigator

Study Record Dates

First Submitted

February 28, 2024

First Posted

March 5, 2024

Study Start

April 30, 2024

Primary Completion

October 4, 2024

Study Completion

October 4, 2024

Last Updated

November 12, 2024

Record last verified: 2024-11

Data Sharing

IPD Sharing
Will not share

No plans to share IPD.

Locations