NCT06204913|Completed
Menu Label Noticeability
Restaurant Menu Study: Label Noticeability
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Restaurant Menu Study: Label Noticeability
Sponsor study identifier
interventional
4,581
1 country
1
Study Start
February 15, 2024
Actual (reported)Primary Completion
March 15, 2024
Actual (reported)Study Completion
March 15, 2024
Actual (reported)To assess the relative noticeability of the following added-sugar menu label elements using a factorial experiment: label type (icon-only vs. icon-plus-text label vs. boxed icon), color (black vs. red), size (100% vs. 150% of the height of the menu item text), and placement (left vs. right side of item).
Registry-reported information. Elapsed time and enrollment totals alone do not measure study progress or recruitment pace.
March 15, 2024
Actual (reported)Click on a node to explore related trials.
Some registry-reported names shown below are not yet linked in this graph.
Dates and qualifiers reported by the registry. Estimated dates do not confirm that a milestone has occurred.
November 27, 2023
Actual (reported)January 12, 2024
Actual (reported)February 15, 2024
Actual (reported)March 15, 2024
Actual (reported)March 15, 2024
Actual (reported)Noticing and recall of added-sugar nutrient label - dichotomous variable "Correct" (Answered "Yes" to noticing, answered "Added sugars" to recall, and answered "high" for high low recall question) or "Incorrect" (otherwise)
Noticing a nutrition label - Measured with "Think back to the beginning of this survey when you imagined you were ordering dinner from restaurant menus. Did you notice any nutrition labels (other than the calories) next to any of the menu items?" Response options are "Yes", "No", and "Don't know". Recalling the label's meaning - \[If answered "Yes"\] Measured with "What did the nutrition label tell you about?" Response options are (displayed in survey in a random order) "Sodium", "Added sugars", "Trans fats", "Fiber", "Calcium", "Healthy items", "Unhealthy items", "Vegetarian", "Organic", "Gluten-free", "Sustainable", "None of these", "Not sure". High/low - \[If answered "Added sugars"\] "What did the label tell you about added sugars?" Response options are "High in added sugars", "Low in added sugars", "Something else", "I don't know". There is no formal name for this measure/scale.
up to approximately 1 minute
Recognition of label - dichotomous variable "Correct" (selected the label they were assigned to" or "Incorrect" (any other option).
Measured with "Please look at the following labels and select which label (if any) you saw on the menus while selecting your food and beverage items." Response options will include images of 7 labels with the designs based on the participant's assigned color (black vs red) and label type (icon-only vs. boxed-icon vs, boxed icon-plus-text label) and the options, "Not sure" and "None of these". There is no formal name for this measure/scale. It was developed for this study.
up to approximately 1 minute
Knowledge of menu items high in added sugar - continuous variable using the percent of 8 items correctly classified
up to approximately 2 minutes
Perceived Message Effectiveness of label - continuous variable based on a 3-item scale in which each item uses a 1-5 response scale
up to approximately 2 minutes
Selection of at least one item high in added sugar
up to approximately 2 minutes
Grams of sugar ordered
up to approximately 2 minutes
Perception that the labels grabbed attention
up to approximately 1 minute
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the left of the item, colored black, icon only design, and height that is 100% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the left of the item, colored black, icon plus text design, and height that is 100% of size of the menu text height.
Participants will select food items from two restaurant menus, displayed with labels as specified by their assigned group
University of California, Davis
Davis, California, 95616, United States
Jennifer Falbe, ScD, MPH
University of California, Davis
4,581 participants (actual enrollment reported by the registry).
First Submitted
November 27, 2023
First Posted
January 12, 2024
Study Start
February 15, 2024
Actual (reported)Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the left of the item, colored black, boxed icon design, and height that is 100% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the right of the item, colored black, icon only design, and height that is 100% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the right of the item, colored black, icon plus text design, and height that is 100% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the right of the item, colored black, boxed icon design, and height that is 100% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the left of the item, colored red, icon only design, and height that is 100% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the left of the item, colored red, icon plus text design, and height that is 100% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the left of the item, colored red, boxed icon design, and height that is 100% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the right of the item, colored red, icon only design, and height that is 100% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the right of the item, colored red, icon plus text design, and height that is 100% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the right of the item, colored red, boxed icon design, and height that is 100% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the left of the item, colored black, icon only design, and height that is 150% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the left of the item, colored black, icon plus text design, and height that is 150% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the right of the item, colored black, icon only design, and height that is 150% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the right of the item, colored black, icon plus text design, and height that is 150% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the left of the item, colored red, icon only design, and height that is 150% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the left of the item, colored red, icon plus text design, and height that is 150% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the right of the item, colored red, icon only design, and height that is 150% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the right of the item, colored red, icon plus text design, and height that is 150% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the left of the item, colored red, boxed icon design, and height that is 150% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the left of the item, colored black, boxed icon design, and height that is 150% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the right of the item, colored red, boxed icon design, and height that is 150% of size of the menu text height.
Participant will order meals from two menus containing labels next to items high in added sugars (exceeding half the daily value). The label will be on the right of the item, colored black, boxed icon design, and height that is 150% of size of the menu text height.
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Contact the study team to confirm eligibility.
Primary Completion
March 15, 2024
Actual (reported)Study Completion
March 15, 2024
Actual (reported)Last Updated
February 10, 2025
Record last verified: 2023-10
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Source: ClinicalTrials.gov.
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