Prenatal Interventions to Promote Exclusive Breastfeeding
Assessing the Feasibility of a Breastfeeding Champion Intervention and a Positive Messaging Module During the Prenatal Period - a Pilot
1 other identifier
interventional
243
1 country
1
Brief Summary
Background: Exclusive breastfeeding through age 6 months is the optimal infant feeding method due to lifesaving benefits for children and mothers (AAP, others). Exclusive breastfeeding in-hospital is critical because in-hospital formula supplementation doubles risk of non-exclusive breastfeeding at 30-60 days (Chantry et al, 2014). While breastfeeding initiation rates have increased at our inner-city Baby Friendly - designated maternity hospital, exclusive breastfeeding lags. CDC mPINC data (maternity practices in infant nutrition and care, 2015) demonstrate this is a national problem, with \>50% of surveyed hospitals endorsing supplementation of "10-49%" of breastfed infants. Study Objective: The study objective is to evaluate acceptance/satisfaction of 2 prenatal interventions (breastfeeding champion and positive messaging) and to determine if these affect exclusive breastfeeding intention and practice. Methods: In this prospective intervention study with follow-up chart review, we will pilot two 5-minute-long iPad-based interventions for 1 month each in obstetrical clinics, following a required 28-week obstetrical visit breastfeeding education. All expectant mothers (including 14-17 year olds with guardian) are eligible. Outcomes are acceptance (enrollment rate), satisfaction (Likert-based), impact on exclusive breastfeeding intention (pre/post query) and secondarily impact on exclusive breastfeeding in-hospital and at 2 weeks.
Trial Health
Trial Health Score
Automated assessment based on enrollment pace, timeline, and geographic reach
participants targeted
Target at P75+ for not_applicable
Started May 2017
1 active site
Health score is calculated from publicly available data and should be used for screening purposes only.
Trial Relationships
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Study Timeline
Key milestones and dates
First Submitted
Initial submission to the registry
April 5, 2017
CompletedFirst Posted
Study publicly available on registry
April 11, 2017
CompletedStudy Start
First participant enrolled
May 8, 2017
CompletedPrimary Completion
Last participant's last visit for primary outcome
August 31, 2018
CompletedStudy Completion
Last participant's last visit for all outcomes
August 31, 2018
CompletedResults Posted
Study results publicly available
June 23, 2020
CompletedJune 23, 2020
June 1, 2020
1.3 years
April 5, 2017
September 29, 2019
June 10, 2020
Conditions
Keywords
Outcome Measures
Primary Outcomes (2)
Number of Participants Who Intended to Exclusively Breastfeed Post-intervention
Single query "How do you plan to feed your baby?" with 4 possible responses Just formula / Both breastmilk and formula / Just breastmilk / Unsure
15 minutes
Number of Participants Who Reported Their Intervention as "Very Interesting" (Response=5) on a 5 Point Likert Scale
Single 5 point Likert scale with query "Was the intervention you received interesting and enjoyable?" Analyzed as all those who said 5 "very interesting" on a 5 point Likert scale; higher score indicates the participant liked/was more interested in the intervention; minimum score =1, maximum score = 5; No scale title - Question was: Was the intervention you received interesting and enjoyable? Please give us your overall impression on a scale from 1-5!
15 minutes
Secondary Outcomes (2)
Number of Participants Who Exclusively Breastfed In-hospital
2 days
Number of Participants Who Exclusively Breastfed at 2 Weeks Postpartum
2 weeks
Study Arms (2)
Breastfeeding Champion
ACTIVE COMPARATORThe Breastfeeding Champion Intervention (Intervention A) utilizes information about Breastfeeding Champions from the Coffective™ program: participants will be guided to tap and scroll through the content and will receive a follow up handout and encouragement to select a Champion.
Positive Messaging
ACTIVE COMPARATORThe Positive Messaging Intervention (Intervention B) utilizes positive messaging from several sources and is modelled on the WIC Loving Support™ approach: participants will click on (istock-purchased) photographs which each reveal an informational statement about exclusive breastfeeding benefits and tips, followed by receipt of a summary handout.
Interventions
iPad-based behavioral intervention facilitated by researcher
iPad based behavioral intervention facilitated by researcher
Eligibility Criteria
You may qualify if:
- Expectant women receiving prenatal care at UH MacDonald Women's Health Clinic or MAC1200 CLinic
- Completed required breastfeeding education presented at or before 28 weeks of gestation
- Age 14 - 17 years must have guardian/parent present who consents to teen participation, and teen must then assent to participation
- Ages 18 years and older must consent to participate
You may not qualify if:
- Medical indication for use of formula only after delivery including HIV+ or will require chemotherapy treatment
Contact the study team to confirm eligibility.
Sponsors & Collaborators
- Lydia Furmanlead
- University Hospitals Cleveland Medical Centercollaborator
- Mt. Sinai Health Care Foundationcollaborator
Study Sites (1)
University Hospital MacDonald Women's Hospital
Cleveland, Ohio, 44106, United States
MeSH Terms
Conditions
Condition Hierarchy (Ancestors)
Limitations and Caveats
This was not a randomized controlled trial - there were no control subjects - this was an active comparator trial and participants were enrolled in non-random blocks.
Results Point of Contact
- Title
- Lydia Furman MD, PI
- Organization
- University Hospitals Rainbow Babies and Children's Hospital
Study Officials
- PRINCIPAL INVESTIGATOR
Rebecca Farr, BSE
CWRU SOM
Publication Agreements
- PI is Sponsor Employee
- No
- Restrictive Agreement
- No
Study Design
- Study Type
- interventional
- Phase
- not applicable
- Allocation
- NON RANDOMIZED
- Masking
- NONE
- Purpose
- SUPPORTIVE CARE
- Intervention Model
- SEQUENTIAL
- Sponsor Type
- OTHER
- Responsible Party
- SPONSOR INVESTIGATOR
- PI Title
- Professor of Pediatrics
Study Record Dates
First Submitted
April 5, 2017
First Posted
April 11, 2017
Study Start
May 8, 2017
Primary Completion
August 31, 2018
Study Completion
August 31, 2018
Last Updated
June 23, 2020
Results First Posted
June 23, 2020
Record last verified: 2020-06
Data Sharing
- IPD Sharing
- Will not share