NCT02740842

Brief Summary

Alive \& Thrive (A\&T) is a multi-year initiative to improve infant and young child feeding (IYCF) practices. During Phase 1 (A\&T-1, 2009-2014), funded by the Bill \& Melinda Gates Foundation, A\&T aimed to reduce undernutrition and death caused by suboptimal IYCF practices in three countries - Bangladesh, Ethiopia, and Viet Nam. In 2014, IFPRI in collaboration with DATA conducted the endline survey in Bangladesh. The overall findings of the evaluation indicate that A\&T's work in Bangladesh is a remarkable success story of scaling up what has been challenging to date in the field of nutrition: complex, high intensity and at-scale behavior change communications interventions. In 2016, a follow up study will be conducted to determine the sustained impacts on IYCF practices, expansion of operations and promoted practices into new areas, and diffusion of IYCF information, two years after the termination of external project support.

Trial Health

87
On Track

Trial Health Score

Automated assessment based on enrollment pace, timeline, and geographic reach

Enrollment
2,400

participants targeted

Target at P75+ for not_applicable

Timeline
Completed

Started Apr 2016

Shorter than P25 for not_applicable

Geographic Reach
1 country

1 active site

Status
completed

Health score is calculated from publicly available data and should be used for screening purposes only.

Trial Relationships

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Study Timeline

Key milestones and dates

Study Start

First participant enrolled

April 1, 2016

Completed
6 days until next milestone

First Submitted

Initial submission to the registry

April 7, 2016

Completed
8 days until next milestone

First Posted

Study publicly available on registry

April 15, 2016

Completed
2 months until next milestone

Primary Completion

Last participant's last visit for primary outcome

June 1, 2016

Completed
5 months until next milestone

Study Completion

Last participant's last visit for all outcomes

November 1, 2016

Completed
Last Updated

October 16, 2019

Status Verified

February 1, 2017

Enrollment Period

2 months

First QC Date

April 7, 2016

Last Update Submit

October 14, 2019

Conditions

Outcome Measures

Primary Outcomes (3)

  • Exclusive breastfeeding (EBF) among children 0-6 months of age

    The proportion of infants less than 6 months who have been exclusively breastfed on the day preceding the interview

    2 years after endline

  • Early initiation of breastfeeding

    The proportion of newborns aged less than 24 months who were breastfed within 1 hour of birth.

    2 years after endline

  • Complementary feeding among children 6-23.9 months of age

    Complementary feeding indicators that include timely introduction of complementary foods (infants 6-8 months), dietary diversity (consumed at least 4 food groups), minimum meal frequency, will be measured using questionnaire.

    2 years after endline

Secondary Outcomes (3)

  • Extension of exposure to IYCF and nutrition behavioral change communication

    2 years after endline

  • Diffusion of IYCF information though social network

    2 years after endline

  • Knowledge of infant and young child feeding

    2 years after endline

Study Arms (2)

Non-intensive group

ACTIVE COMPARATOR

Essential Health Care (EHC) only This arm is the basic comparison arm, which will receive the standard package of health services offered through BRAC's essential health care (basic antenatal care, basic counseling on health and nutrition through health worker home visits. In addition, a nationwide mass media campaign on IYCF practices will ensure exposure to some messages about IYCF behaviors in this arm.

Behavioral: Mass media

Intensive group

EXPERIMENTAL

Interpersonal behavioral change communication This arm will have a behavior change communications intervention to improve infant and young child feeding practices. The intervention will be delivered primarily by the frontline health workers who will visit mothers in their homes and counsel them on essential IYCF practices. In addition, a nationwide mass media campaign on IYCF practices will ensure exposure to some messages about IYCF behaviors in this arm.

Behavioral: Interpersonal behavioral change communicationBehavioral: Mass media

Interventions

This arm includes home visits to mothers with infants and young children. Frontline health workers will counsel and support mothers in relation to breastfeeding and complementary feeding practices

Intensive group
Mass mediaBEHAVIORAL

A nationwide mass media campaign of TV and radio spots on infant and young child feeding practices will be aired in 2011, 2012 and 2013. All intervention arms will be exposed to this campaign.

Intensive groupNon-intensive group

Eligibility Criteria

Age18 Years - 45 Years
Sexfemale
Healthy VolunteersNo
Age GroupsAdult (18-64)

You may qualify if:

  • Women with children \<24 months of age

You may not qualify if:

  • Age \<18
  • Mental disorders that cannot understand and answer the questions

Contact the study team to confirm eligibility.

Sponsors & Collaborators

Study Sites (1)

International Food Policy Research Institute

Washington D.C., District of Columbia, 20006, United States

Location

Related Publications (2)

  • Nguyen PH, Frongillo EA, Kim SS, Zongrone AA, Jilani A, Tran LM, Sanghvi T, Menon P. Information Diffusion and Social Norms Are Associated with Infant and Young Child Feeding Practices in Bangladesh. J Nutr. 2019 Nov 1;149(11):2034-2045. doi: 10.1093/jn/nxz167.

  • Kim SS, Nguyen PH, Tran LM, Sanghvi T, Mahmud Z, Haque MR, Afsana K, Frongillo EA, Ruel MT, Menon P. Large-Scale Social and Behavior Change Communication Interventions Have Sustained Impacts on Infant and Young Child Feeding Knowledge and Practices: Results of a 2-Year Follow-Up Study in Bangladesh. J Nutr. 2018 Oct 1;148(10):1605-1614. doi: 10.1093/jn/nxy147.

MeSH Terms

Conditions

Breast Feeding

Condition Hierarchy (Ancestors)

Feeding BehaviorBehavior

Study Design

Study Type
interventional
Phase
not applicable
Allocation
RANDOMIZED
Masking
NONE
Purpose
HEALTH SERVICES RESEARCH
Intervention Model
PARALLEL
Sponsor Type
OTHER
Responsible Party
SPONSOR

Study Record Dates

First Submitted

April 7, 2016

First Posted

April 15, 2016

Study Start

April 1, 2016

Primary Completion

June 1, 2016

Study Completion

November 1, 2016

Last Updated

October 16, 2019

Record last verified: 2017-02

Locations