The Effective Ways of Recruiting Lapsed Blood Donors: a Stratified Randomized Pilot Study
1 other identifier
interventional
1,188
1 country
1
Brief Summary
Blood donor recruitment is an important issue in every country, since the blood supply pressure become more and more intense. Donor retention is even more important, because it is easier to recruit an old customers than a new one. Therefore, figuring the most effective ways of recruiting lapsed blood donors and understanding the reasons of not donating blood again is critical and vital for the development of blood donation.
Trial Health
Trial Health Score
Automated assessment based on enrollment pace, timeline, and geographic reach
participants targeted
Target at P75+ for not_applicable
Started Nov 2015
Shorter than P25 for not_applicable
1 active site
Health score is calculated from publicly available data and should be used for screening purposes only.
Trial Relationships
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Study Timeline
Key milestones and dates
Study Start
First participant enrolled
November 1, 2015
CompletedFirst Submitted
Initial submission to the registry
January 4, 2016
CompletedFirst Posted
Study publicly available on registry
January 5, 2016
CompletedPrimary Completion
Last participant's last visit for primary outcome
March 1, 2016
CompletedStudy Completion
Last participant's last visit for all outcomes
June 1, 2016
CompletedAugust 1, 2017
July 1, 2017
4 months
January 4, 2016
July 30, 2017
Conditions
Outcome Measures
Primary Outcomes (1)
Blood donation rate
Number of blood donors donate blood again divided by the number of participants in every group after intervened.
four to six months
Secondary Outcomes (1)
Reasons of not donating again
1 months
Study Arms (3)
Text group
EXPERIMENTALText messages containing reminds of blood donation information would be sent to donors in this group.
Telephone group
EXPERIMENTALInvestigators would give telephone calls to the donors in this group, ask the reasons why they stopped donating blood.
Control group
NO INTERVENTIONNo intervention will be giving to this group.
Interventions
Text messages would be sent via the messaging platform of Guangzhou Blood Center. The feedback of sending status (received, failed to receive, or unknown) would be marked on every number. Four to six months follow-up, blood donation rate would be checked.
Status (response, no answer, line issue, wrong number or refused to be interviewed) of every donor in this groups would be marked. Four to six months follow-up, blood donation rate would be checked.
Eligibility Criteria
You may qualify if:
- Donated blood at least once between 2009 to 2013, and the blood test result is qualified.
You may not qualify if:
- Having donated again before intervened.
Contact the study team to confirm eligibility.
Sponsors & Collaborators
Study Sites (1)
Guangzhou Blood Center
Guangzhou, Guangdong, 510095, China
Study Design
- Study Type
- interventional
- Phase
- not applicable
- Allocation
- RANDOMIZED
- Masking
- SINGLE
- Who Masked
- PARTICIPANT
- Purpose
- OTHER
- Intervention Model
- PARALLEL
- Sponsor Type
- OTHER GOV
- Responsible Party
- PRINCIPAL INVESTIGATOR
- PI Title
- Doctor
Study Record Dates
First Submitted
January 4, 2016
First Posted
January 5, 2016
Study Start
November 1, 2015
Primary Completion
March 1, 2016
Study Completion
June 1, 2016
Last Updated
August 1, 2017
Record last verified: 2017-07