NCT02248558

Brief Summary

Crowdsourcing may be a powerful tool to spur the development of innovative videos to promote HIV testing among key populations such as men who have sex with men (MSM) and transgender (TG) individuals. The purpose of this randomized controlled trial is to compare the effect of a crowdsourced video and a conventional video on first-time HIV testing among MSM and TG in China. The crowdsourced video was developed using an open contest, formal transparent judging, and an incentive of marketing promotion. The hypothesis is that a crowdsourced video will be equivalent (within a margin of 3%) to a conventional video in terms of self-reported first-time HIV testing within 3-4 weeks of watching the video.

Trial Health

87
On Track

Trial Health Score

Automated assessment based on enrollment pace, timeline, and geographic reach

Enrollment
721

participants targeted

Target at P75+ for not_applicable hiv

Timeline
Completed

Started Sep 2014

Shorter than P25 for not_applicable hiv

Geographic Reach
1 country

1 active site

Status
completed

Health score is calculated from publicly available data and should be used for screening purposes only.

Trial Relationships

Click on a node to explore related trials.

Study Timeline

Key milestones and dates

Study Start

First participant enrolled

September 1, 2014

Completed
16 days until next milestone

First Submitted

Initial submission to the registry

September 17, 2014

Completed
8 days until next milestone

First Posted

Study publicly available on registry

September 25, 2014

Completed
1 month until next milestone

Primary Completion

Last participant's last visit for primary outcome

November 1, 2014

Completed
Same day until next milestone

Study Completion

Last participant's last visit for all outcomes

November 1, 2014

Completed
2.1 years until next milestone

Results Posted

Study results publicly available

December 20, 2016

Completed
Last Updated

February 10, 2017

Status Verified

December 1, 2016

Enrollment Period

2 months

First QC Date

September 17, 2014

Results QC Date

October 26, 2016

Last Update Submit

December 20, 2016

Conditions

HIV

Keywords

ContestCrowdsourcingInnovationRandomized controlled trialChinaSocial entrepreneurship

Outcome Measures

Primary Outcomes (1)

  • First-Time HIV Testing

    All individuals enrolled in the study will receive a cell phone text message three weeks later asking if they have received an HIV test. Among those individuals who do not respond to the text message, another text will be sent at four weeks after the video. We anticipate the median duration of follow-up to be approximately 3.5 weeks following the video intervention.

    Up to 4 weeks following the video intervention

Secondary Outcomes (2)

  • Likelihood of HIV Testing

    Up to one day

  • Cost-effectiveness of Developing HIV Testing Promotional Videos

    Up to one year

Study Arms (2)

Conventional video

ACTIVE COMPARATOR

This arm will receive a one-minute conventional video promoting HIV test uptake.

Behavioral: Conventional Video

Crowdsourced video

EXPERIMENTAL

This arm will receive a one-minute crowdsourced video promoting HIV test uptake.

Behavioral: Crowdsourced Video

Interventions

Conventional VideoBEHAVIORAL

Participants will watch a one minute video whose purpose is to increase HIV testing uptake. This video was created by a local CDC via direct CDC funding and internal guidance and development.

Conventional video
Crowdsourced VideoBEHAVIORAL

Participants will watch a one minute video whose purpose is to increase HIV testing uptake. This video was the winner in a crowdsourced video contest hosted in China. CBOs all submitted their own independently designed and funded videos.

Crowdsourced video

Eligibility Criteria

Age16 Years+
Sexall
Healthy VolunteersYes
Age GroupsChild (0-17), Adult (18-64), Older Adult (65+)

You may qualify if:

  • Born biologically male or identify as transgender
  • years or older
  • Lifetime anal sex with another man
  • Providing informed consent and active mobile phone number

You may not qualify if:

  • HIV-infected
  • HIV-tested ever in the past

Contact the study team to confirm eligibility.

Sponsors & Collaborators

Study Sites (1)

UNC Project-China

Guangzhou, China

Location

Related Publications (2)

  • Wang C, Mollan KR, Hudgens MG, Tucker JD, Zheng H, Tang W, Ling L. Generalisability of an online randomised controlled trial: an empirical analysis. J Epidemiol Community Health. 2018 Feb;72(2):173-178. doi: 10.1136/jech-2017-209976. Epub 2017 Nov 28.

    PMID: 29183956DERIVED

  • Tang W, Han L, Best J, Zhang Y, Mollan K, Kim J, Liu F, Hudgens M, Bayus B, Terris-Prestholt F, Galler S, Yang L, Peeling R, Volberding P, Ma B, Xu H, Yang B, Huang S, Fenton K, Wei C, Tucker JD. Crowdsourcing HIV Test Promotion Videos: A Noninferiority Randomized Controlled Trial in China. Clin Infect Dis. 2016 Jun 1;62(11):1436-1442. doi: 10.1093/cid/ciw171. Epub 2016 Apr 29.

    PMID: 27129465DERIVED

Related Links

Results Point of Contact

Title
Weiming Tang
Organization
UNC Project-China
weimingtangscience@gmail.com
+86-15920567132

Study Officials

  • Joseph Tucker

    UNC Project-China

    PRINCIPAL INVESTIGATOR

Publication Agreements

PI is Sponsor Employee
No
Restrictive Agreement
No

Study Design

Study Type
interventional
Phase
not applicable
Allocation
RANDOMIZED
Masking
QUADRUPLE
Who Masked
PARTICIPANT, CARE PROVIDER, INVESTIGATOR, OUTCOMES ASSESSOR
Purpose
SCREENING
Intervention Model
PARALLEL
Sponsor Type
OTHER
Responsible Party
PRINCIPAL INVESTIGATOR
PI Title
Assistant Professor of Medicine, Director of UNC Project-China

Study Record Dates

First Submitted

September 17, 2014

First Posted

September 25, 2014

Study Start

September 1, 2014

Primary Completion

November 1, 2014

Study Completion

November 1, 2014

Last Updated

February 10, 2017

Results First Posted

December 20, 2016

Record last verified: 2016-12

Locations

CN(1)