NCT01569529

Brief Summary

The purpose of this study is to determine whether tailored online advertisements will drive young adult smoker's (18 to 26 years old), who are motivated to quit, to use Internet-based cessation treatment.

Trial Health

87
On Track

Trial Health Score

Automated assessment based on enrollment pace, timeline, and geographic reach

Enrollment
3,070

participants targeted

Target at P75+ for all trials

Timeline
Completed

Started May 2012

Shorter than P25 for all trials

Geographic Reach
1 country

1 active site

Status
completed

Health score is calculated from publicly available data and should be used for screening purposes only.

Trial Relationships

Click on a node to explore related trials.

Study Timeline

Key milestones and dates

First Submitted

Initial submission to the registry

March 30, 2012

Completed
4 days until next milestone

First Posted

Study publicly available on registry

April 3, 2012

Completed
28 days until next milestone

Study Start

First participant enrolled

May 1, 2012

Completed
6 months until next milestone

Primary Completion

Last participant's last visit for primary outcome

November 1, 2012

Completed
Same day until next milestone

Study Completion

Last participant's last visit for all outcomes

November 1, 2012

Completed
1.5 years until next milestone

Results Posted

Study results publicly available

May 13, 2014

Completed
Last Updated

March 30, 2017

Status Verified

February 1, 2017

Enrollment Period

6 months

First QC Date

March 30, 2012

Results QC Date

October 31, 2013

Last Update Submit

February 28, 2017

Conditions

Smoking Cessation

Outcome Measures

Primary Outcomes (1)

  • Program Enrollment

    Rates of enrollment will be calculated as the proportion of visitors who enroll in treatment (e.g., number of enrollments/number of click-throughs from banner ads).

    1-month intervals over 7 months

Study Arms (2)

No ad exposure

Young adults, who enroll in the cessation program, one month prior to presenting the online advertisements (intervention).

Ad exposure

Young Adults, who register for the cessation program, by clicking through the online advertisements (intervention).

Behavioral: Online advertisement

Interventions

Online advertisementBEHAVIORAL

Internet advertisement with messages tailored for young adult smoker's motivated to quit

Ad exposure

Eligibility Criteria

Age18 Years - 30 Years
Sexall
Healthy VolunteersYes
Age GroupsAdult (18-64)
Sampling MethodNon-Probability Sample
Study Population

Young adult Internet users

You may qualify if:

  • to 30 years old
  • smoke on some days or everyday
  • enrollment in specified online cessation program

Contact the study team to confirm eligibility.

Sponsors & Collaborators

Study Sites (1)

Institute for Health Reseach and Policy, UIC

Chicago, Illinois, 60608, United States

Location

MeSH Terms

Conditions

Smoking Cessation

Condition Hierarchy (Ancestors)

Health BehaviorBehavior

Results Point of Contact

Title
Dr. Robin Mermelstein
Organization
University of Illinois at Chicago, Institute for Health Research and Policy
robinm@uic.edu
312 996-1469

Study Officials

  • Robin J Mermelstein, PhD

    University of Illinois at Chicago

    PRINCIPAL INVESTIGATOR

  • Susan J Curry, PhD

    University of Iowa

    PRINCIPAL INVESTIGATOR

Publication Agreements

PI is Sponsor Employee
No
Restrictive Agreement
No

Study Design

Study Type
observational
Observational Model
CASE CONTROL
Time Perspective
CROSS SECTIONAL
Sponsor Type
OTHER
Responsible Party
PRINCIPAL INVESTIGATOR
PI Title
Director, Institute for Health Research and Policy

Study Record Dates

First Submitted

March 30, 2012

First Posted

April 3, 2012

Study Start

May 1, 2012

Primary Completion

November 1, 2012

Study Completion

November 1, 2012

Last Updated

March 30, 2017

Results First Posted

May 13, 2014

Record last verified: 2017-02

Locations

US(1)