Tools for Improving Colorectal Cancer Screening Rates: Multimedia Versus Print

NCT01072851 | Completed Phase 3

• 1 other identifier: 0910001-E
• Study Type: interventional
• Target: 920
• Locations: 1 country
• Sites: 3

Brief Summary

The objective of this study is to compare the effectiveness of multimedia and print tools designed to provide patients at safety-net clinics with comprehensible information about colorectal cancer screening and motivate them to complete screening.The print and multimedia interventions were constructed with parallel content to allow valid comparison of format-related effects on knowledge and screening rates.These easy to use tools will provide under served patients at community health centers with clear and consistent messages about colorectal Cancer(CRC) and CRC screening, delivered immediately before the patients see a doctor. Specific Aims

1. 1.To determine if multimedia and print interventions that provide patients with information and motivational messages about CRC screening increase screening rates above usual care.
2. 2.Determine whether showing patients a multimedia program achieves higher CRC screening rates than does a print booklet with equivalent messages.
3. 3.Examine if the effects of these multimedia and print interventions on CRC screening rates differ with literacy level.
4. 4.Examine if the effects of these multimedia and print interventions on CRC screening differ with race/ethnicity
5. 5.Examine if these multimedia and print interventions have differential effects on knowledge relevant to CRC screening.

Conditions

Colorectal Cancer

Keywords

colorectal cancer screening; multimedia education; print education; culturally competent

Outcome Measures

Primary Outcomes (1)

• Comparison of the acceptance of colorectal cancer screening by patients who view print or multimedia educational tools

  3 months post visit

Secondary Outcomes (2)

• Role of race/ethnicity and literacy levels on the comparative effects if the intervention

  At scheduled appointment

• Comparative knowledge of colorectal cancer screening by patients who view the print or multi-media educational tools.

  At the scheduled patient visit

Study Arms (3)

Multimedia educational tool

EXPERIMENTAL

Multimedia education tool - A culturally competent video explaining the importance of and the process of colorectal cancer screening

Behavioral: Multimedia Education

Print educational tool

EXPERIMENTAL

Print media - A culturally competent printed brochure explaining the importance of and the process of colorectal cancer screening

Behavioral: Print Media

No intervention

ACTIVE COMPARATOR

Usual and customary waiting room process - Usual and customary office waiting period with access to standard nationally generated colorectal cancer screening informational material in the waiting room and/or exam room.

Behavioral: Usual and customary waiting room process

Interventions

Multimedia Education BEHAVIORAL

A four minute exposure to an educational video with controlled content on the importance of colorectal cancer screening and explaining the processes and procedures.

Also known as: colon cancer, communication, patient education

Multimedia educational tool

Print Media BEHAVIORAL

Exposure to a printed brochure with controlled content on the importance of colorectal cancer screening and explaining the processes and procedures.

Also known as: colon cancer, communication, education

Print educational tool

Usual and customary waiting room process BEHAVIORAL

No specialized educational intervention to promote colorectal cancer screening or to explain the process

Also known as: colon cancer, communitcation, education

No intervention

Eligibility Criteria

• Age: 50 Years - 80 Years
• Sex: all
• Healthy Volunteers: No
• Age Groups: Adult (18-64), Older Adult (65+)

You may qualify if:

• years of age,
• Registered for an appointment at one of the target clinics,
• Speaks English or Spanish.

You may not qualify if:

• Patient has had CRC screening in the past 12 months,
• Unable to review the study materials because of language, physical condition or literacy.

Sponsors & Collaborators

• Trinity Health Of New England: lead
• American Cancer Society, Inc.: collaborator
• Northwestern University Feinberg School of Medicine: collaborator

Study Sites (3)

Midlakes Medical Building

Highland Park, Illinois, 60085, United States

Location

North Chicago Health Center

North Chicago, Illinois, 60064, United States

Location

Belvidere Medical Building

Waukegan, Illinois, 60085, United States

Location

MeSH Terms

Conditions

Colorectal Neoplasms

Interventions

Patient Education as Topic; Educational Status

Condition Hierarchy (Ancestors)

Intestinal Neoplasms; Gastrointestinal Neoplasms; Digestive System Neoplasms; Neoplasms by Site; Neoplasms; Digestive System Diseases; Gastrointestinal Diseases; Colonic Diseases; Intestinal Diseases; Rectal Diseases

Intervention Hierarchy (Ancestors)

Health Education; Preventive Health Services; Health Services; Health Care Facilities Workforce and Services; Socioeconomic Factors; Population Characteristics

Study Officials

• Gregory Makoul, PHD

  St. Francis Hospital & Medical Center, Hartford CT

  PRINCIPAL INVESTIGATOR

Study Design

• Study Type: interventional
• Phase: phase 3
• Allocation: RANDOMIZED
• Masking: DOUBLE
• Who Masked: PARTICIPANT, CARE PROVIDER
• Purpose: PREVENTION
• Intervention Model: PARALLEL
• Sponsor Type: OTHER
• Responsible Party: SPONSOR

Study Record Dates

• First Submitted: February 18, 2010
• First Posted: February 22, 2010
• Study Start: July 1, 2008
• Primary Completion: July 1, 2012
• Study Completion: September 1, 2012
• Last Updated: September 7, 2012

Record last verified: 2012-09

Locations

US (3)